We are an award winning creative studio that blends powerful technology with cross-media storytelling to produce engaging immersive experiences

OUR SERVICES
We develop shared experiences merging narratives with technology that break free from the constraints of two dimensions
FULLDOME & VR PRODUCTION

Our award-winning in-house fulldome production team specialises in 360º live-action reality capture with over 12 years experience exploring the spherical realm.

IMMERSIVE DOME HIRE

4Pi craft engaging experiences and deliver them to shared audiences in our fleet of immersive domes, free from the constraints of Virtual Reality headsets.

3D SCANS / VIRTUAL TOURS

Whatever your venue, event type or facility, we place your audience at the centre of your experience and give them the tools to explore and learn.

INTERACTIVE EXHIBITION DESIGN

Our expertise in software and hardware design and community engagement has seen us travel around the world producing compelling interactive experiences.

BESPOKE MARKETING SOLUTIONS

By delivering targeted and personalised customer engagement activity we produce successful campaigns across platforms for organisations and brands.

CREATIVE DOCUMENTATION

We understand the importance that creative documentation plays in improving the reach, enhancing the narrative and in providing a legacy. We do your activity justice.

360º DRONE CAPTURE

We specialise in 360º drone filming for commercial and creative productions. Our experienced immersive capture team are certified to fly in the UK and across the EU.

OUR PROCESS
We are a small team of artists, designers, producers, engineers  and creators and as such offer a broad range of services. We grow our team dynamically for individual project and client needs keeping us evolutionary by nature. We operate like a micro-agency, relying on both a core team of multi-disciplined in-house talent and a dynamically adjustable network of specialist tried and tested collaborators.
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We consult
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We collaborate
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We conceive
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We produce
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We deliver

Matt Wright and Janire Nájera have been working together since 2006 developing multi-disciplinary projects home and abroad. In 2013 they formally set up 4Pi to combine their creative practices merging the boundaries between art, design and technology. The team has grown since and includes interactive designers, multimedia producers, filmmakers, event and outreach and immersive AV technicians.

Janire Najera is a multimedia artist, photojournalist, curator and producer specialised in immersive media storytelling. She is the Creative Director of 4Pi and co-funder of CULTVR Lab.

Matt Wright is the Artistic Director of 4Pi and CULTVR Lab. As a practising visual artist, media producer and dome engineer he specialises in the creative utilisation of 360º across platforms. 

Lauren Summers studied Film & TV and is the Operations Manager for both 4Pi and CULTVR Lab, bringing in extensive experience of 15+ years from both retail and production management. 

Mauri Martin coordinates 4Pi’s audiovisual department and has experience in projection mapping, 3D/2D content creation for corporate events, TV, theatre, live music and Light Design.

Rhys Davies is a multimedia based artist and curator who coordinates 4Pi’s filming projects from pre-production to delivery and supports live event productions at CULTVR Lab.  

Jamie Wilson is a Master’s Graduate 3D Artist with extensive expertise in graphic art creation, specialising in 3D and animation with advanced problem solving skills and a keen eye for detail. 

CLIENTS